Crucial – The Hard Truth

Matthew “Crucial” Slyman first became a client of ours during the “MySpace days” when he was one-half of the hip-hop production group BeatLab7. Out of Charlotte, NC, they produced free compilation albums that featured various artists across the United States. Back then we created all of the artwork, social media designs, and even their website.

For his first major solo project titled The Hard Truth, Crucial wanted to make a huge impact. We took care of everything from the album artwork, posters, download cards, posters and a web splash page. Basically, we were a one-stop shop that helped him make his first project a huge success.